1. Introduction: Humans are naturally indecisive. It’s been a reality in the past if you’ve visited an ice cream shop and were unsure of whether to choose between cookies or chocolate chip mints dough. The dilemma can become too difficult that people may even leave due to the stress. But, a good way to avoid this is to …
Email marketing and digital ads have traditionally been the mainstay of digital marketing outside organic SEO. The channels of communication with customer have exploded in past 10 years. Consequently the attention span of customers to unidirectional messaging has gone down. This is not to say email marketing or PPC ads have become meaningless, they have …
As per Statista, Paid Advertising will be a USD 200 Bn+ market by 2026 with 8% year on year growth. More than 80% of the market will be dominated by mobile ads. Source: Statista What does this mean for organic SEO? Search Engine optimization can be two types a) on-page and b) off-page. Some pundits …
1. Introduction: Landing pages are an important part of any online marketing strategy. If you use or have heard of funnels, landing pages are typically the starting point of a conversion funnel. By using them effectively, you can increase the number of qualified leads and ROI of sales significantly. In this article, we will take …
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